The Bulletin

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Motoring

  • Written by The Bulletin Australia
The Toyota tax

For decades, the global benchmark for vehicle reliability and resale strength has been set by Japanese manufacturers—especially Toyota. In Australia, owning a Toyota is practically shorthand for low running costs, bulletproof reliability and consistently high used-car demand.

But the rise of Chinese automakers—MG, BYD, GWM, Chery and others—has reshaped the Australian car market faster than anyone expected. In 2024–25, Chinese brands surged to become one of the top sources of new vehicles sold in Australia, particularly in the SUV and electric-vehicle segments.

This growth raises a key question for consumers: Are Chinese-made cars now good enough to compete with Toyota—not only in reliability but also in resale value?

How Far Has Chinese Car Quality Come?

A decade ago, Chinese-built cars were widely regarded as budget alternatives with safety, finish and engineering well behind established rivals. That has changed dramatically.

1. Safety Standards Have Improved

Most mainstream Chinese brands now achieve 5-star ANCAP ratings. BYD’s Atto 3 and Seal, MG’s HS and GWM’s Haval Jolion have all achieved high safety scores—an important indicator of engineering maturity.

2. Electric Vehicle Leadership

China dominates global EV production, battery manufacturing and charging technology. Brands like BYD are not simply catching up—they are innovating ahead of traditional manufacturers in areas such as Blade battery technology and integrated vehicle platforms.

3. Build Quality Is More Consistent

Many new models feature refined interiors, solid panel fit, smoother drivetrains and driver-assist systems that rival or surpass Korean and Japanese competitors at lower price points.

Verdict: Chinese reliability is improving quickly, often exceeding expectations for vehicles priced $5,000–$10,000 below their Japanese rivals.

Are They as Reliable as a Toyota?

This is where the comparison becomes more complicated.

Toyota’s Unmatched Track Record

Toyota’s consistency over 40 years—particularly in Australia’s harsh climate—remains the industry benchmark. The brand’s simple, durable engineering and enormous dealer network keep running costs predictable and resale values high.

Chinese brands, by contrast, are still building their reputation.

What Owners Are Reporting

  • MG: Generally reliable but occasional reports of electronic glitches and build-quality inconsistencies between factories.

  • GWM/Haval: Strong mechanical reliability, but cabin materials and software bugs remain common complaints.

  • BYD: Excellent battery reliability, good drivetrains, but software updates and infotainment quirks persist.

  • Chery & LDV: Newer generations are much improved, but reliability data is still limited.

Warranty Confidence

Many Chinese brands offer long warranties—often seven years—which signals confidence but also acts as reassurance for buyers who remain cautious.

Verdict: Chinese cars are good and getting better fast, but they do not yet match Toyota’s decades-long reliability confidence in real-world Australian conditions.

Resale Value: The Biggest Gap

If reliability has narrowed, resale value remains the biggest difference.

Toyota Resale Strength Is Unmatched

Popular Toyota models—HiLux, LandCruiser, RAV4, Corolla—retain some of the strongest resale values in the world. Many three-year-old Toyotas sell for close to their new price due to:

  • Brand trust

  • Very high demand

  • Long-term reliability data

  • Cheap servicing

  • Large dealer and parts network

How Chinese Brands Fare

Across the industry, Chinese vehicles typically lose value faster:

  • MG and GWM SUVs can depreciate 30–40% in the first two years.

  • EVs such as BYD Atto 3 hold value better than early expectations but still trail well behind Toyota hybrids.

  • LDV and Chery models often experience steep depreciation due to lower brand recognition.

Why the Gap Exists

  • Market uncertainty about long-term durability

  • Smaller dealer networks

  • Perception that Chinese brands compete mostly on price

  • High discounting on new models, which pulls down used values

Verdict: Chinese cars offer competitive purchase prices, but Toyota remains the clear leader in resale value—with a gap that is unlikely to close quickly.

So, Should Australians Buy a Chinese Car?

Here’s the practical breakdown:

Buy a Chinese-made car if:

  • You want affordability and modern tech features.

  • You are buying an EV at a reasonable price.

  • You plan to keep the car for its full warranty period.

  • You value features and comfort over long-term resale.

Buy a Toyota if:

  • You want the lowest long-term cost of ownership.

  • You value proven reliability in harsh Australian conditions.

  • You plan to resell the car within five to seven years.

  • You want maximum confidence and minimal risk.

Final Verdict

Chinese cars are now far more reliable and sophisticated than ever before—and for many Australians, they offer outstanding value.

But Toyota remains in a league of its own for long-term durability and resale strength.

In short:

  • Reliability: China is improving fast, but Toyota still wins.

  • Resale Value: Toyota wins decisively.

  • Value for Money: Chinese cars often deliver more features per dollar.

As competition increases, Australian buyers are the real winners—enjoying more choice, more technology and more affordability than at any time in the past decade.

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